Kevin Harrington joins Laser Pegs Board of Directors

kevin harrington joins laser pegs

For Immediate Release On: January 26, 2015

Kindly direct press inquiries to:

rainer kuhn joins laser pegsDanielle Elderkin                                On-Site: Rainer Kuhn, CEO
Cover Story Communications             Laser Pegs  
+1-412-527-5124                                +1-941-483-6820

For high resolution photos of Kevin Harrington and new Laser Pegs products, as well as a complete catalog and press kit, please visit:

Shark Tank’s Original Shark, Kevin Harrington, Appearing at Toy Fair;
Serving on Laser Pegs® Board of Directors & as Strategic Marketing Advisor
Harrington helps Laser Pegs unveil 12 new and updated products for 2015

(January 26, 2015 – Sarasota, FL) – Laser Pegs® Ventures, the Original Lighted Construction Set® announced today that Kevin Harrington joined the Laser Pegs Board of Directors and will act as the key driver of Marketing Strategies for the organization.

Harrington, the inventor of the modern infomercial and pioneer of the “As Seen on TV” industry—as well as an original Shark on “Shark Tank”—has spearheaded the global marketing and sales of 500+ products, generating gross sales of more than $4 billion. He is widely regarded as the leading authority on direct-response brand building.

kevin harrington joins laser pegsTwelve new and updated models of Laser Pegs Original Lighted Construction Sets are launching at the New York Toy FairLaser Pegs booth (#1883), where Toy Fair attendees can meet Harrington on Monday, February 16th, from 11 a.m. to 3:00 p.m.

“When I saw the Laser Pegs product line for the first time at one of our Big Pitch events, I immediately saw the opportunity to bring fun and excitement to kids all over the world, and make Laser Pegs a household name,” says Harrington.

“The Big Pitch with Kevin Harrington” is a new reality series that propels innovators and entrepreneurs from a high-pressure pitch directly to a TV shopping program, where consumers get first crack at amazing products. The premiere episode will air in February on Fox.

“We are extremely proud to announce our relationship here at the New York Toy Fair,” says Jon Capriola, Lead Designer and Founder of Laser Pegs. “Our partnership promises to take Laser Pegs to a new level in establishing us as a global brand.”

New and Enhanced Laser Pegs Models for 2015

A series of 6 new Laser Pegs models and 6 updated Illuminated Construction Kits will be available starting in Q2, 2015. New kits include Colored & Tinted Bricks and Plates in all new sets, and Sound Activated Illumination capabilities in kits with the Triangular Power Base. Kits with Sound Activated Illumination use LEDs that strobe to the beat of music, voices, clapping, etc.

The 6 new models being added to the Laser Pegs line include one from the popular National Geographic Collection:

  • 8-in-1 Scout Helicopter
  • 12-in-1 Formula Racer
  • 30-in-1 SuperCopter with Sound Activated Illumination
  • 8-in-1 Photon Runner
  • 8-in-1 Construction Vehicle
  • 8-in-1 National Geographic® Interstellar Rover

“From our research we know that kids love tinted color bricks,” explains Capriola. “So we’ve updated all the 2015 kits to accommodate tinted bricks, which will add great on-shelf appeal.”

The six models from the existing line that have been enhanced with the addition of Tinted Bricks and Sound Activated Illumination are:

For more information on Laser Pegs, log onto; for more information on Kevin Harrington, log onto

Kindly direct Press Inquiries to:

Press Inquiries, Danielle Elderkin, Coverstory,, +1-412-527-5124

On-Site, Laser Pegs Ventures, LLC: Rainer Kuhn,, +1-941-483-6820

About Laser Pegs
Headquartered in Sarasota, Florida, Laser Pegs® is the Original Lighted Construction Set®. Encouraging forward-thinking multi-dimensional play, Laser Pegs products combine two things nearly every kid loves: light and building things.

Year after year, Laser Pegs has been recognized as an award-winning toy (50 in all!) because of its “Slide, Stack & Spin” play pattern, by esteemed organizations like Dr. Toy, Oppenheim Toy Portfolio, Parenting magazine, and Good Housekeeping magazine. Its merits in STEM (science, technology, engineering, and math) learning have been well documented as well, making it one of the bestselling toys in its network of retailers. 

The Laser Pegs brand of toys will soon launch an animated series called Peg Heads® to truly bring the story to life. For more information, please visit

U.S. Headquarters – 8304 Consumer Court, Sarasota, FL  34240

Phone 941.371.0909 / Toll Free 866.432.3735 / Facsimile 941.894.6474

For Sales email –   For Support email –

View our websites – and


Happy New Year 2015!

Laser Pegs Lighted Construction Toys

Happy New Year 2015!

9030-space-fighter-tintedDear Laser Pegs Retail Partners:

Happy New Year! We hope that 2014 was successful for you and welcome you into 2015.

Thank you for your past support of Laser Pegs. Thanks to your efforts, we are up 35+% again! We are pleased to be able to announce our participation in the following industry trade shows and kindly invite you to stop by our booths and see our New and Updated product line.

Come See us at:

  • Hong Kong Toy Fair Jan 3-10th, Stanford Intercontinental Hotel, Suite #1636
  • Atlanta Gift Market Jan 8-12th, Bldg 3, 5th Fl, booth #225
  • Dallas Gift Market Jan15-18th, 12th FL, booth #2233
  • Nuremberg Toy Fair Germany Jan 28-Feb 2, Hall 5, A34
  • New York Toy Fair Feb 14-17, Javits Convention Center, booth #1883

Laser Pegs Account Executives/Representatives will be there to present the new products, describe special show programs, plus share with you exciting new initiatives for 2015. If you would like to set up an appointment with us, please contact:

Southeast/South Central:
Mr. Casey Barton –

9030-lp-ionizer-tintedNortheast/Mid-Atlantic/North Central:
Mr. Chris Grunwald –

Northwest/Rocky Mtn States/Southwest:
Mr. Mike Evans –

We look forward to seeing you there.

Rainer L. Kuhn
Chief Executive Officer

Laser Pegs Ventures, LLC
+1 941.371.0909
8304 Consumer Ct
Sarasota, Florida 34240

Laser Pegs introduces The Peg Heads

the peg heads by laser pegs

Laser Pegs introduces The Peg Heads at Fall Toy Preview in Dallas, Texas!

the peg heads by laser pegs

From left to right, they are Peg, (Pink), Zippy, (Green), and Spinner, (Blue)!

Watch them go to the Fruitville Museum below!

The Peg Heads in Bad Air Day

Feel free to check them out over at iStory Animation Studios!

peg heads at the museum


Peg, Spinner and Zippy are at the Fruitville Museum

peg heads at fall toy preview


The Peg Heads are adorable, unique, characters that girls and boys of all ages love!


Destination Imagination brings thousand of kids to Knoxville

Destination Imagination

They’re smart, a bit eccentric, they have a sense of humor and a few of them can sing. According to Ken Schwall, that pretty much describes the thousands of kids in Knoxville this week for Destination Imagination.


More than a thousand students from all over the world are visiting Knoxville this week.

Destination Imagination, a group dedicated to enriching the global community by providing opportunities for kids of all ages, is once again hosting its final competition at the University of Tennessee. This is the 12th year that Knoxville has hosted the group.

Destination Imagination KidsThe event kicks off on Wednesday with an opening ceremony at Thompson-Boling Arena, and continues through Saturday.

More than 14-hundred teams from 42 states and 16 countries qualified for the competition. The teams will compete in events designed to challenge them to come up with creative solutions, utilizing science, technology, engineering and math knowledge, as well as improvisation, theater arts, writing, project management, communication innovation, teamwork and community service.

“America’s Got Talent” finalist David Garibaldi and “American Idol” contestant and DI alumna Rachel Hale will perform for the students at the opening ceremony. Garibaldi, a performance painter, will create a painting with his body movement (and brushes) to the music’s beat at the Welcome Center. Rachel Hale will sing the national anthem.


National Geographic Toys from Laser Pegs Win Little Scientists Space Age Award

National Geographic Space

Winner of’s Space Age Toy Awards

Space Age AwardThe National Geographic sets from Laser Pegs show a few famous historical items in a new light. Kids can now build their own spaceships, dinosaurs and pyramids using the specialized light-up pegs. The prices for each kit range from $24.99 to $79.99, and they will be in stores starting in August this year.

Finalists also included Oregon Scientific’s SmartGlobe Star — an interactive constellation globe for kids to learn about the stars — and Uncle Milton’s Star Wars Mini-Kits that can help kids learn the properties of snow, lava and slime.


National Geographic Space

24 Models in 1

Voyage to a distant galaxy or colonize a new world with this awesome 24 in 1 National Geographic Space kit from Laser Pegs! You are the astronaut as you build out of this world models like the Mars Voyager, Hover Vehicle, Alien Stunt Fighter, Star Cruiser, and many more. When space gets too dark light up your creations to keep exploring to the edge of the universe and beyond!

National Geographic Toys

Award Winning National Geographic Toys from Laser Pegs®

Laser Pegs Light Up the New York Toy Fair


Who lit up the New York Toy Fair this year? By far it was Laser Pegs – the worlds only patented lighted construction set! Toy Fair kicked off on Sunday, February 12th at the Jacob Javits Center and Laser Pegs was in attendance for it’s second year. This exciting show was an opportunity for toy makers, toy buyers and toy lovers alike to experience new products and revisit familiar classics in an effort to get these toys in the hands of children all over the world.  There weren’t any children wandering about to try the toys, but rather the adults had an opportunity to play.

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